Adedimeji Taiwo, Community Manager | Product Manager | Content writer

I work at Muzingo by Charisol as a Community Manager, where I am responsible for managing the community of Muzingo users and collaborating with the Growth and Marketing team to drive engagement and user retention. Key Contributions & Achievements: Managed and nurtured a community of 200+ Muzingo game players, increasing member retention by 20% over three months. Tracked key community metrics, analyzing engagement data to maintain a consistent number of active weekly users. Executed targeted outreach initiatives, which expanded brand awareness and drove growth in new user sign-ups within three months. Developed and implemented an engagement strategy that led to a 20% boost in community interaction through leaderboards, and challenges.

I work at Alo-Fusion as a Community Manager and Content Writer, where I build and nurture an active engineering community while driving brand growth through strategic content creation. Key Contributions & Achievements: Built and scaled an engaged engineering community of 500+ graduates and undergraduates, fostering knowledge sharing, networking, and professional growth. Content Creation & Strategy: Wrote SEO-optimized blog posts, social media content, and YouTube scripts, leading to an increase in organic engagement across platforms. Increased YouTube engagement: Optimized scripts and SEO descriptions, resulting in a rise in organic views without any ads or paid promotions. Led a strategic content plan across blogs, podcasts, and social media, strengthening the organization's digital presence and brand identity. Launched and managed a campus ambassador program across five universities, driving growth in student engagement and brand awareness. Measured program success through ambassador performance, engagement metrics, and feedback, ensuring alignment with brand goals. Hosted a monthly webinar for STEM students, sparking discussions on academic success, innovation, and career opportunities, consistently attracting 50+ live attendees per session Managed internal team communications, scheduling content calendars, and triaging email inquiries related to ambassador programs and partnerships.

I worked as a Community Manager for Dabar Tech, where I fostered a culture of learning, engagement, and career development for tech enthusiasts. Key Contributions & Achievements: Curated and shared valuable tech resources and courses with 70+ community members, enhancing skill development and career growth. Facilitated interactive discussions in group chats, leading to a 35% increase in active participation and knowledge-sharing. Provided personalized support, helping over 30 members gain access to relevant resources, mentorship, and career opportunities in tech. Developed and executed engagement strategies, resulting in an increase in community membership and retention. Organized and hosted webinars, attracting 30+ attendees per session, providing insights on emerging technologies and career advancement.

As a Product Manager, I conducted a comprehensive product study for snapchat, focusing on enhancing user experience and solving users pain point. Key Contributions & Insights: Identified User Pain Point: Conducted user research and analyzed feedback, revealing that users frequently accidentally delete their favorite snaps with no way to recover them. Proposed Solution: Designed a ‘Recently Deleted’ tab, allowing users to temporarily store and recover deleted snaps within a set timeframe. Impact: Enhanced user satisfaction by preventing the permanent loss of valuable snaps, improving overall app experience and retention.

As a Product Manager, I conducted a comprehensive product study for Konga, focusing on enhancing user experience and optimizing the app's performance. Key Contributions & Insights: Conducted in-depth user research, gathering feedback from real users to identify critical pain points affecting navigation and purchases. Key issues included slow loading times, confusing layouts, and a cumbersome checkout process, leading to higher cart abandonment rates.. Redesigned key UI elements to improve navigation, product search efficiency, and checkout flow, ensuring a more intuitive and seamless shopping experience. Projected impact: Expected improvements include increase in user engagement, a boost in conversion rates, and enhanced customer satisfaction, leading to higher retention and repeat purchases.

As a Product Manager, I conducted a product study on WhatsApp Business App, focusing on improving product visibility and user experience for businesses leveraging instant messaging for sales. Key Contributions & Insights: Identified a major user pain point—businesses struggle to find previously posted product images without manually searching through their gallery, leading to inefficiency and lost sales opportunities. Proposed a ‘Status History’ feature, enabling WhatsApp Business users to: View past status updates in a dedicated section. Repost product images with one click, reducing friction and saving time. Track performance metrics, allowing businesses to assess engagement and optimize future posts. Enhanced user experience by providing a centralized status archive, empowering businesses to efficiently manage their promotions and increase product visibility without hassle.